Details
With your group, create a proposal for what design element of your site you will test using A/B testing. For help thinking of what element to test, take a look at the case studies on the site WhichTestWon. The proposal should include:
- the goal of the test
- a description of the A and the B versions of the test
- what user action will be used to measure the success of a version
- your hypothesis as to which version will be better and why
Create a new page on your web site for this assignment and create a link on your main page to the new page. Each member of the group should have the testing proposal on their own web page.
Submission
Be prepared to present your testing proposal, as a group, during the afternoon class on Thursday May 21st.